How the Content Team at MMM Keeps Our Writing Topical
Written by Market My Market’s content team, with contributions from Katie McLoughlin, Kelly Quintana, Lindsay Bennett, and Tanner Mowery Keeping readers’ attention is an essential element of digital marketing, and one way to keep readers engaged is with topical content. Unlike evergreen content, which stays relevant for extended periods of time, topical content is timely […]
Your Clients’ Preferred Method of Contacting You
When a potential client lands on your website with the intention of contacting you for legal services, it’s on you to have their preferred method of contact available. Having several options that we’ll cover—phone, email, contact form, chat, and text—isn’t exactly a paradox of choice. Each has its own distinct differences that appeal to each […]
Unlocking the Full Potential of Your Enterprise SEO Audit
Large enterprise websites come with their own set of SEO challenges, housing thousands of pages and intricate elements such as extensive product catalogs and complex e-commerce functions. To achieve high rankings in search results, technical SEO must be effectively integrated into the website’s structure. However, many enterprise SEO audits may overlook crucial aspects. In this […]
Our Content Team’s Guide to Understanding Your Clients
Written by Market My Market’s content team, with contributions from Kelly Quintana, Lindsay Bennett, McKenzie Fox, Tanner Mowery, and Jordan Kimmel Understanding your clients is a big part of the job when it comes to digital marketing. Comprehending their personalized interests and the sort of impression they want to make with their online presence is […]
From Brainstorm to Blog: How MMM’s Research Shapes Digital Storytelling
Written by Market My Market’s content team, with contributions from Anastasiya Kalyuk, Brandi Bellingham, Hannah Lin Kernal, and Isabel Skormin In the ever-evolving digital marketing landscape, the quest for higher search engine rankings stands as a continuous challenge. One of the fundamental cornerstones of achieving one of these coveted positions on Google SERPs is mastering […]
5 Approaches to Marketing We’re Excited About for the Rest of 2023
It’s been an exciting year for digital marketing. But really, when is it not? AI was supposed to replace everyone and everything. It didn’t. Google Maps in SERP started doing this awkward slide-out motion every time you hovered over it. These are not entirely breakthroughs, but they’re promising for what’s to come. While we’re keeping […]
Tips to Make the Writing Process Easier: Tricks From MMM
Written by Market My Market’s content team, with contributions from Anastasiya Raynor, Brandi Bellingham, Hannah Kernal, Isabel Skormin, and Katie McLoughlin Whether writing is something that came easy to you ever since you drafted essays in high school English or you have always struggled to get the words out of your head and onto the […]
7 Digital Marketing Trends Dental Practices Should Be Aware of
Shifts in digital marketing opportunities take place in every professional service industry, and medical—especially dental—is no different. Whether the changes are taking place with Google’s black box of a search algorithm or consumers’ behaviors and interests are dramatically different than they were just a few years ago, the saying “the only thing that remains consistent […]
Optimize Your Content Strategy for Google SERP Features and Boost Brand Visibility
In today’s digital landscape, it’s crucial to harness the full potential of Google’s SERP features to enhance your brand’s online presence. These properties—such as featured snippets, knowledge panels, local packs, image packs, and video carousels—help organize information for users and provide quick answers to their queries. Understanding Common Google SERP Features Google constantly updates its […]
Your Average Potential Client Probably Couldn’t Care Less About AI
When someone comes to your website, they’ll likely find the reviews, awards, case results, and testimonials you’ve set up to showcase so they can learn about your level of service and ability to provide top-tier legal services. If your business is using cutting-edge case management software or an established internal organizational system such as EOS, […]
Personalizing Your Online Presence: Insight From The MMM Content Team
Written by Market My Market’s content team, with contributions from Hannah Kernal, Anastasiya Raynor, Katie McLoughlin, and Isabel Skormin If you have an online presence—whether for a personal blog, a small business, or sharing other content you’ve created—you may wonder exactly how you can personalize your work. Branding can be complex, but it’s a necessary […]
Tips for Optimizing SEO Performance Through Effective Crawl Depth Management
In the vast world of search engine optimization, there are numerous factors that influence a website’s visibility and ranking on search engine result pages (SERPs). One crucial aspect often overlooked is crawl depth, which plays a significant role in how search engine bots navigate and index your website. In this article, we’ll delve into the […]