Why Does Google Constantly Favor Directories Over Our Websites?
Why Does Google Constantly Favor Directories Over Our Websites? We’re coming off of a relatively big algorithm update in the past couple of weeks, and while it looks like the…
Google AdWords Can Boost the ROI for A Law Firm
PPC or pay-per-click advertising can be very beneficial for the lead generation of a law firm. Eighty percent of the highest priced Google PPC keywords are regarding the field of…
5 Essentials to Include in Legal Blogs
If you are a lawyer or in charge of marketing for a large law firm, then you know that it is pointless to create dry content that does not connect…
Spotting Bad SEO Advice
Tons of internet content is created every single second. In 2016, studies show that as many as 24 blogs were released every second. Among the most popular type of material…
The Five Best Google Products for A Law Firm
Law practices that are looking to expand their marketing should embrace new technology. Google, in particular, can bring unparalleled workflow and marketing to the business. Google offers a suite of…
How Can LinkedIn Benefit My Law Firm?
With over 133 million users in the United States, LinkedIn is a goldmine of opportunity for professionals. If you’re trying to grow your firm and generate new business, then you…
Are Referred Clients the Best for My Law Firm?
Think about your network for a moment. Do you have past clients, colleagues, family, friends, and current clients? If you said yes, then you should be using those connections to…
How Can I Evaluate My Law Firm’s Social Media Effectiveness?
Almost three billion people use social media on a regular basis. If you’re not currently taking advantage of this marketing goldmine, you should be. If you are on social media…
How Can I Increase Client Retention at My Law Firm?
Clients leaving your firm is an inevitable reality of practicing law. It’s possible they no longer require your services, or they’ve chosen to work with a competitor. The most common…
How Can My Law Firm Connect With Today’s Legal Consumers?
We live in a digital age. The modern legal consumer has a world of options at their fingertips, and to make an impression, you need to make a connection. Your…