Marketing Basics Archives - Market My Market

Why is Your Competition Outranking You on Google Search Results?

Why is Your Competition Outranking You? It’s Not as Complicated as You May Think.

February 24, 2021

How To, Latest News, Legal Marketing, Legal Marketing - Featured, Legal Marketing FAQ Hub, Marketing Basics, SEO, SMB Marketing, Uncategorized

I learned most of my SEO (and nearly all of my link-building) by looking thoroughly at what websites were on top for competitive keywords. When you analyze what websites do…

Short Form Video as a Visual Marketing Channel for Attorneys

December 22, 2020

James Moorhouse

Marketing Basics

YouTube Shorts YouTube recently announced that it is launching YouTube “Shorts” in the U.S. in March 2021. Youtube is an online marketing powerhouse so it’s no surprise that they are…

Why Customer Experience Should Be a Priority

Why Customer Experience Should Always Be a Priority

September 4, 2020

Market My Market

Conversational Marketing, Marketing Basics, News

For just a second, put yourself in the customer’s shoes. Think back to a time when you had a really fantastic shopping experience. How did it make you feel? Now…

When is it Time to Seek Professional Online Reputation Management?

September 1, 2020

Gina Ritch

Latest News, Legal Marketing, Marketing Basics, Social Marketing, Uncategorized

A bad review on Google or Yelp! is something most businesses have to deal with eventually. Bad reviews and ratings online can dramatically impact the way potential clients view your…

Digital Marketing Resolutions for 2020

December 20, 2019

Michael Freeman

Marketing Basics

As 2019 closes out, it’s a good time to look back at the past 12 months, which we hope amounted to a very good year for your business and your…

business documents on office table with smart phone and laptop computer and graph finance with social network diagram and two colleagues discussing data in the background

Are Facebook Ad Campaigns Worth It?

November 1, 2018

Market My Market

Marketing Basics, PPC, Social Marketing

In 2018, it should come as no surprise to business owners and service providers that Facebook is an ideal digital marketing medium. Facebook is still the most used social media…

The Surge in the Importance of Positive Reviews During COVID-19

May 24, 2020

Ryan Klein

Beginning SEO, How To, Marketing Basics, Reviews

We normally do our “Importance of Reviews” analysis every 6 months (with the last one in March 2020), but in light of COVID-19 and consumer behavior changing so rapidly, we…

Using Mechanical Turk to Make Calculated Marketing and Website Improvements and Decisions

April 17, 2020

Ryan Klein

Beginning SEO, Legal Marketing, Marketing Basics, Other SEM, Reviews, SEO, SMB Marketing, Social Marketing, Surveys

If you have ever read any of our blogs in the past, there’s roughly a 50% chance that it has a survey that we conducted, and we use Mechanical Turk…

Digital Tracking and Why It’s the First Step to Success

November 11, 2019

Michael Freeman

Content, Marketing Basics, SEO

One of the keys to building up a solid customer base is to not only understand what they’re buying but also to know how they make their buying decisions. That’s…

Ranking for “Near Me” Searches in 2020 and Beyond

October 22, 2019

Ryan Klein

How To, Legal Marketing, Marketing Basics, SEO, SMB Marketing

Near me searches differ from local searches in that “near me” is used specifically within the search query – “lawyer near me”, “find a florist near me”, “what’s the nearest…

Marketing Basics

Why is Your Competition Outranking You? It’s Not as Complicated as You May Think.

Short Form Video as a Visual Marketing Channel for Attorneys

Why Customer Experience Should Always Be a Priority

Digital Marketing Resolutions for 2020

The Surge in the Importance of Positive Reviews During COVID-19

Digital Tracking and Why It’s the First Step to Success

Ranking for “Near Me” Searches in 2020 and Beyond

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