Employee Spotlight: Joanna Brooks
Joanna Brooks, Director of Client Experience, is no stranger to the marketing and business world. With a degree in business from the University of Miami and a Masters in Business…
How to Use Keywords for Google My Business
Google My Business (GMB) is an excellent tool for promoting your law firm locally. When someone searches on Google for local businesses, your business name is the primary ranking factor…
Ideas for Keeping Your Website Relevant
Written by Market My Market’s content team, with contributions from Lauren Dominguez, Ryan Klein, Gina Ritch, Amanda Guglietta, Jordan Kimmel, Tyler McNulty, Jessica Unkel, and Brandi Nicklaus As with most…
Breaking Down Keywords and Using them Effectively in Content
Written by Market My Market’s content team, with contributions from Lauren Dominguez, Ryan Klein, Gina Ritch, Amanda Guglietta, Jordan Kimmel, Tyler McNulty, Jessica Unkel, and Brandi Nicklaus 93% of all…
Employee Spotlight: Chase Williams & Ryan Klein
Chase Williams and Ryan Klein, founders and managing partners of Market My Market, have been in the marketing industry for years. They first met as freshmen at the University of…
How Consumers Choose Attorneys
Many studies have tried to identify how consumers choose attorneys. The end result of several studies is that the exact way consumers choose their legal representatives remains elusive and can…
Take the Guessing Game Out of Defining Your Ideal Customer Profile (ICP)
Written by Market My Market’s content team, with contributions from Lauren Dominguez, Ryan Klein, Gina Ritch, Amanda Guglietta, Jordan Kimmel, Tyler McNulty, Jessica Unkel, and Brandi Nicklaus Ask yourself, are…
Improving SEO Through Long-Tail Keywords
For law firms, especially smaller ones, it is difficult to compete with the big boys online. Using common keywords is highly competitive and expensive. One way smaller firms can compete…
What Makes for an Effective FAQ Page? Tips for Providing Answers Your Clients Crave
Written by Market My Market’s content team, with contributions from Tyler McNulty, Lauren Dominguez, Gina Ritch, Jordan Kimmel, Jessica Unkel, Amanda Guglietta, and Ryan Klein Just like your website’s “About…
When Should You Do SEO for a Mass Tort?
A strong SEO campaign for a specific mass tort could result in hundreds of signed cases over time. If you get in early and the campaign is strong, it will…