How Does Your Website’s Security Affect SEO?
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If you’re creating great content for your readers, ensuring you have the right keywords, and checking your meta titles and…
Is Search Moving Even More to Mobile?
The “Mobile-Ocalyspe” is almost a distant memory in the digital marketing community, having hit its peak sometime maybe 7 years…
Google Breaks Out BERT Algorithm Update
It’s time to brace yourself for yet another Google algorithm update. BERT or Bidirectional Encoder Representations from Transformers seeks to…
2020 Legal Marketing Trends – What We Expect and What Other Experts Are Saying
With Thanksgiving only a day away, we’re thinking about turkey and all the other holidays, but also probably realizing “It’s…
The Staggering Facts About Your Word-of-Mouth Referrals
Over the past few months, we’ve been enlightened by the fact that most consumers do much more research before contacting…
Digital Tracking and Why It’s the First Step to Success
One of the keys to building up a solid customer base is to not only understand what they’re buying but…
Ranking for “Near Me” Searches in 2019 and Beyond
Near me searches differ from local searches in that “near me” is used specifically within the search query – “lawyer…
Expanding Upon How People Research a Company Before Contacting Them
We had quite the revelation a few weeks ago when we asked the question “If you got a referral for…
What is Structured Data Markup and Why is it Important?
Structured data markup is commonly referred to as structured data, which is code that’s placed on a site to tell…