2020 Legal Marketing Trends – What We Expect and What Other Experts Are Saying
With Thanksgiving only a day away, we’re thinking about turkey and all the other holidays, but also probably realizing “It’s…
The Staggering Facts About Your Word-of-Mouth Referrals
Over the past few months, we’ve been enlightened by the fact that most consumers do much more research before contacting…
Digital Tracking and Why It’s the First Step to Success
One of the keys to building up a solid customer base is to not only understand what they’re buying but…
Ranking for “Near Me” Searches in 2019 and Beyond
Near me searches differ from local searches in that “near me” is used specifically within the search query – “lawyer…
Expanding Upon How People Research a Company Before Contacting Them
We had quite the revelation a few weeks ago when we asked the question “If you got a referral for…
What is Structured Data Markup and Why is it Important?
Structured data markup is commonly referred to as structured data, which is code that’s placed on a site to tell…
7 Ways To Boost Your Law Firm’s Brand Online
You have a sleek, responsive, easily navigable website. Your growing business blog contains useable, relatable information in multiple formats: Text,…
The Ultimate List of Directories for Your Law Firm
Legal directories come and go, but as of 2019, there are over 125 that your firm can be featured on. …
Protecting Your Law Firm’s Brand to Ensure Your Word of Mouth Keeps on Coming
Developing our Legal Mastermind Podcast (launching soon) has been truly eye-opening. It’s been a while since I’ve been out of…