Ep 107 – Ali Katz- Think Like An Entrepreneur, Not Just A Lawyer
Ali Katz is the CEO of New Law Business Model, a relational lawyer, entrepreneur, founder, matriarch, and new economy personal finance expert. On This Episode, We Discuss… Transforming the legal industry by taking risks Thinking outside the traditional service packages.
6 Frequently Asked Questions About Google Business Profiles From Business Owners
Managing a Google Business Profile has become more complex over the years, with frequent updates and increasing challenges. Drawing from years of experience on the Google Business Profil Help Forum, here are answers to six frequently asked questions from business owners about listing edits, suspensions, address updates, reviews, and support options. 1. Can Anyone Make […]
3 Ways to Infuse a Human Touch into AI-Generated Content
Explore how to add a personal touch, preserve your brand voice, and integrate human expertise into AI-generated content. While 72% of B2B marketers use generative AI for content creation, 61% lack clear guidelines. This can lead to a host of issues. While AI offers remarkable efficiency in content creation, achieving the right balance between its […]
How to Keep Your Content Trustworthy in 2025
Written by Market My Market’s content team, with contributions from Anastasiya Raynor, Brandi Nicklaus, and Kelly Quintana In an era of internet oversaturation and the rapid spread of misinformation online, it has never been more important for consumers to trust the content they encounter. While producing high-quality, unique content that showcases your expertise and authority […]
How Our Content Team Maintains Brand Voice Consistency Across Multiple Dental Clients
Written by Market My Market’s content team, with contributions from Tanner Mowery, Kate McLoughin, and Lindsay Bennett-Guido Maintaining a consistent brand voice across multiple dental clients is one of the most challenging aspects of dental agency marketing. When crafting content for various dental practices, each with their unique specialties, target audience, and practice personalities, the […]
Why Being Easy to Digest Isn’t Enough: How We Make Our Content Truly Helpful
Written by Market My Market’s content team, with contributions from Anastasiya Raynor and Brandi Nicklaus At Market My Market, we believe effective content must do more than simply exist on a page; it must actively serve the reader’s needs with substantive, valuable information. Our content strategy centers on understanding user intent and delivering material that […]
5 Essential Mindsets for SEO Success in 2025
With effective SEOs always straddling the line between art and science, technical skills alone will not guarantee success. I’ve seen that the true differentiators really lie in your mindset—how you approach challenges, perceive competition, and drive results despite constant algorithm changes and industry shifts. Drawing from 15 years of SEO experience and 13 in the […]
Measuring Content Efficacy: Part 2 — Using AI to Connect Traffic to Qualified Leads
In part 1, we laid the groundwork for understanding content efficacy beyond basic traffic metrics. Now, let’s dive deeper into how Google Search Console insights, call tracking platforms, and AI can create a complete picture of which content is truly driving business results. Google Search Console: The Top of the Funnel What are the things […]
Measuring Content Efficacy: Part 1 — Going Beyond Traffic to True Conversion
In good SEO nature, SEOs are either supporting or contradicting the timeless quote “Content is King.” It goes without saying that content is the foundation of everything we do with search engine optimization, but it isn’t always about content quotas or capturing every single potential search query in existence. Content must tell stories, communicate to […]
UX Sins Professional Service Websites Are Still Committing in 2025
It’s hard to believe we’re already a few months into 2025, and while we don’t have the futuristic augmented reality websites that sci-fi—or Google—promised us, we definitely have established best practices for clean designs, mobile-friendly interfaces, and intuitive navigation. Yet, remarkably, many professional service websites look like digital time capsules from 2010 or even earlier. […]
SEO Errors That Could Be Hurting Your Traffic
While every website faces unique challenges, our agency has identified consistent patterns across successful recovery projects. These battle-tested approaches have repeatedly helped sites reclaim lost traffic and resume growth trajectories. Though not universal solutions, these strategies have demonstrated remarkable effectiveness across diverse scenarios. By avoiding these critical SEO pitfalls, you can position your site for […]
How Utilizing Audience Personas Can Elevate Your Content
Written by Market My Market’s content team, with contributions from Brandi Nicklaus, Kelly Quintana, and Isabel Skormin Have you ever wondered why some content just clicks while others fall flat? The secret often lies in knowing exactly who you’re talking to. Audience personas—detailed profiles of your ideal readers—can transform your content strategy from guesswork to […]
How MMM’s Content Team Collaborates With SEO to Create Engaging Content
Written by Market My Market’s content team, with contributions from Katie McLoughlin, Lindsay Bennett-Guido, and Kimberly Osborn At Market My Market, content creation is a carefully orchestrated dance between creativity and technical optimization. Our content team doesn’t work in isolation; we collaborate closely with SEO specialists to ensure every piece delivers both engaging storytelling and […]
