Maximizing Your Reach: Using Patient Reviews and Testimonials in Digital Marketing

How can leveraging patient reviews and testimonials advance your digital marketing goals? Let’s get straight to the answer: using patient reviews and testimonials in digital marketing can significantly enhance trust in your health services and drive patient acquisition. We’ve crafted a no-nonsense article that cuts through the fluff and provides clear, concise directions on collecting, […]
Maximizing Your Practice: Understanding the Role of Blogs in Dental Marketing

If you’re looking to grow your dental practice, understanding the role of blogs in dental marketing is vital. An active blog does more than inform—it transforms how patients find and interact with your services online. Expect to learn how a strategic blogging approach can skyrocket your practice’s visibility and credibility, ultimately driving growth without the […]
Mastering the Essentials: Developing a Content Strategy for Social Media Success

What’s the secret to a thriving social media presence? It all hinges on developing a content strategy for social media—a roadmap to engaging your audience and distinguishing your brand. This article cuts to the chase, detailing essential steps for constructing your strategy, pinpointing the right platforms, and evaluating your success. Get ready for accurate, actionable […]
Maximize Your Brand Reach: Exploring Video Marketing Opportunities on YouTube

Exploring video marketing opportunities on YouTube is crucial for modern brands seeking to expand their online presence. This concise guide provides practical steps for engaging with YouTube’s extensive user base, solidifying your content’s effectiveness, and leveraging the platform’s unique features to bolster your marketing efforts. Get ready to elevate your YouTube strategy with clear, actionable […]
Maximizing Patient Engagement: Exploring the Role of Social Media in Dental Marketing

As a dental professional, understanding the role of social media in dental marketing is no longer optional—it’s a necessity. From enhancing patient relationships to increasing your practice’s visibility, social media wields substantial influence. This article demystifies how effectively using these platforms can attract new patients and strengthen your marketing endeavors, offering a brief preview of […]
Mastering HIPAA Compliance: Key Strategies for Staying Compliant with HIPAA Regulations in Digital Marketing

Navigating HIPAA regulations in digital marketing requires a precise balance of innovation and compliance. If you’re wondering how to promote your healthcare services online without violating HIPAA’s strict privacy laws, you’re in the right place. This article strips away the complexity of HIPAA’s legal jargon to give you a clear roadmap for staying compliant with […]
Maximizing Patient Returns: Implementing Retargeting Campaigns for Dental Leads

Retargeting campaigns can be the key to unlocking unutilized dental leads. Are you ready to turn passive website browsers into active dental patients? This guide comprehensively examines why and how to implement retargeting campaigns specifically designed for dental leads. Explore practical strategies, platform selections, and tips on implementing retargeting campaigns for dental leads while balancing […]
Top Strategies for Optimizing Your Website for Search Engines SEO

Mastering SEO is crucial if your goal is to enhance your website’s findability and climb search engine ranks. This article cuts through the complexity of providing practical strategies for optimizing your website for search engine SEO. You’ll learn the ‘what’ and the ‘how’ with practical advice to apply immediately for immediate and long-term SEO improvement. […]
Providing Marketing Transparency When Concepts Are Esoteric

At Market My Market, we work hard to encapsulate our Core Values every day. Nevertheless, in the agency world, there’s a general aversion to one of the values we strive to own consistently: Be Honest and Transparent. I don’t want to insinuate there are digital marketers adept at stretching the truth or outright lying, but […]
Discovered Not Indexed: Changes to Fundamental Areas of SEO You Should Know About

We’ve heard all about the fundamentals of SEO at this point: content, best practices for on-page optimization, link building, local SEO, etc. Sometimes, there are variations with how people describe the same concepts, but they all mostly pan out to the same notions. What makes the biggest difference between one SEO campaign and another isn’t […]
EP 214 – Simon Severino – Growing Your Firm’s Success

Simon Severino is the CEO and Founder of the consulting firm, Strategy Sprints. He is also the author of the book, Strategy Sprints. Severino has helped thousands of entrepreneurs reach financial freedom to where they have a firm that runs without being dependent on them. Leaders within the B2B world can uplevel their daily […]
EP 215 – Chris Gwinn – The Methodology of Success for Your Law Firm

Chris Gwinn is the founder and CEO of Great Lakes Advisory. Chris built his company around standardizing operating procedures, leadership development, documenting processes, instructional design, training, and getting everyone aligned. He has successfully implemented a 100% remote team, increased productivity, and promoted autonomy with his employees. Great Lakes Advisory makes businesses easier to manage by […]