How Can I Increase a Visitor’s Time on My Website?
Engaged traffic converts. For law firms implementing digital marketing strategies, traffic is a primary concern. Even when there are sufficient visitors, the length of time they spend on a website is a huge factor when it comes to conversion. So how can law firms increase the amount of time visitors spend on their pages? Below […]
How Long Does It Take For Law Firm Content Marketing to Work?
Content marketing can be a useful and successful strategy for many law firms. However, content-driven marketing takes time to achieve results. Quality, relevance, positioning, and competition all play into the success of a firm’s content marketing campaign. While the internet seems to promise overnight rankings and increased traffic, the reality is that content marketing is […]
Is Law Firm SEO Affected By Meta Descriptions?
Optimizing a website to rank highly in search engine results can be both confusing and somewhat overwhelming. Website visibility is essential to the success of any law firm generating clients from online searches, but what determines the success of a firm’s website? Do meta descriptions matter when it comes to SEO? Surprisingly, Google has stated […]
3 SEO Tips for YouTube Content
Depending on what you are looking for, YouTube can act as a useful video library. Watching someone do something (like fixing a car or pulling off a complicated workout) makes more sense for some people rather than reading about it. With this in mind, if you present yourself as a reliable source of information, it […]