May 2018

Why You Should Add Video Content to Your Firm’s Website

When it comes to marketing, content is still king, but it may not be the type of content you usually see. While most people think of content as the written portion of a site, several other forms of content are highly effective when it comes to marketing your firm. Currently, one of the most popular […]

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How Do I Successfully Manage My Law Firm?

A properly managed law firm can help serve a community for decades. While it may be increasingly difficult to keep up with changes in the way businesses are run, as a manager of a law firm, there are a few fundamental principles you should stay up-to-date-on while traveling the path to success. Master Effective Marketing […]

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How Can I Obtain More Personal Injury Clients for my Legal Practice?

If you’re a personal injury attorney, one of the most pressing items on your agenda is getting new clients. Unfortunately, acquiring new clients can be even more difficult than perfecting your trial and negotiation skills. Gone are the days of yellow page ads, billboards, and other traditional advertising methods. So how can you grow a […]

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How Does Display Advertising Differ from PPC?

As a business owner or brand developer, you’re aware of the need to optimize your digital presence. This may push you to pursue digital marketing independently or through the services of an established firm. In either instance, you’ll be presented with many decisions including settling on a social media strategy and whether to pursue organic […]

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How Can I Optimize My Law Firm’s Google My Business Listing?

If you’ve ever used Google to find a business, then you know how important it is to establish your law firm’s presence on Google Maps. Without a Google Maps listing, it’s improbable that Google users will find your firm since it won’t rank in local search results. Fortunately, claiming and optimizing your Google My Business […]

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