Why Email Marketing is Effective For Lawyers
Good marketing should entice potential customers to connect with your products or services. Whether it’s through social media, your website, or any other outlets, the goal remains the same. When…
Why You Should Add Video Content to Your Firm’s Website
When it comes to marketing, content is still king, but it may not be the type of content you usually see. While most people think of content as the written…
Should My Law Firm Use Simple Web Design?
Less is more when it comes to your law firm’s online presence. Now, that doesn’t mean your website must be devoid of color or incredibly dull. It just means that…
4 Ways Lawyers Can Boost Email Click-Throughs
Creating personal relationships with clients is a huge element in becoming a successful law firm. Email marketing can be an ideal way for lawyers to target large amounts of people…
How Retargeting Can Help Your Firm Increase Conversions
As a website owner, you know how often people visit your site – and you also know how often they leave without taking action. It may seem frustrating when your…
4 Tips for Creating a Podcast Strategy
In recent years, podcasts have significantly increased in popularity. Many brands all over the world are turning to podcasts as a way to generate content and target consumers. Podcasts can…
How Can I Obtain More Personal Injury Clients for my Legal Practice?
If you’re a personal injury attorney, one of the most pressing items on your agenda is getting new clients. Unfortunately, acquiring new clients can be even more difficult than perfecting…
How Does Display Advertising Differ from PPC?
As a business owner or brand developer, you’re aware of the need to optimize your digital presence. This may push you to pursue digital marketing independently or through the services…
How Can I Optimize My Law Firm’s Google My Business Listing?
If you’ve ever used Google to find a business, then you know how important it is to establish your law firm’s presence on Google Maps. Without a Google Maps listing,…
4 Quality Web Hosting Tips for Law Firms
Desktop connections are less reliable, more vulnerable to cyber attacks, and slower than most mobile connections. As such, more and more individuals are utilizing the convenience of mobile connections for…