Why Email Marketing is Effective For Lawyers
Good marketing should entice potential customers to connect with your products or services. Whether it’s through social media, your website, or any other outlets, the goal remains the same. When…
Why You Should Add Video Content to Your Firm’s Website
When it comes to marketing, content is still king, but it may not be the type of content you usually see. While most people think of content as the written…
Should My Law Firm Use Simple Web Design?
Less is more when it comes to your law firm’s online presence. Now, that doesn’t mean your website must be devoid of color or incredibly dull. It just means that…
4 Ways Lawyers Can Boost Email Click-Throughs
Creating personal relationships with clients is a huge element in becoming a successful law firm. Email marketing can be an ideal way for lawyers to target large amounts of people…
How Retargeting Can Help Your Firm Increase Conversions
As a website owner, you know how often people visit your site – and you also know how often they leave without taking action. It may seem frustrating when your…
4 Tips for Creating a Podcast Strategy
In recent years, podcasts have significantly increased in popularity. Many brands all over the world are turning to podcasts as a way to generate content and target consumers. Podcasts can…
How Do I Successfully Manage My Law Firm?
A properly managed law firm can help serve a community for decades. While it may be increasingly difficult to keep up with changes in the way businesses are run, as…
How Can I Obtain More Personal Injury Clients for my Legal Practice?
If you’re a personal injury attorney, one of the most pressing items on your agenda is getting new clients. Unfortunately, acquiring new clients can be even more difficult than perfecting…
How Does Display Advertising Differ from PPC?
As a business owner or brand developer, you’re aware of the need to optimize your digital presence. This may push you to pursue digital marketing independently or through the services…
How do I get More Referrals for My Law Firm?
Many attorneys rely heavily on referrals to find new clients. If you have a relatively extensive network of professionals, then getting referrals should be near the top of your list…