LMP Transcribed: Robert Ingalls

Robert Ingalls - Market My Market

EP 179 – Robert Ingalls – A Guide to Creating a Podcast for Your Firm The Legal Mastermind Podcast is fast approaching 200 podcasts.  By the beginning of 2023, that’ll be well over 180 conversations with business development experts, mental health gurus, negotiation experts, influencers, thought-leaders, philanthropists, philosophers…you name it.  Just like the transcription you […]

LMP Transcribed: Juyoun Han

Juyoun Han - Market My Market

When we hire a new team member, we want them to fulfill a gap or develop an opportunity for our business, or perhaps a little bit of both.  Some hires are an immediate role that performs tasks the business requires, but some hires are also an investment in that person and a new component of […]

LMP Transcribed: Frans Johansson

Frans Johansson - Market My Market

Our conversation with Mr. Frans Johansson was somewhat of a seminal moment for us on the podcast.  We’ve had amazing speakers over the past 3 years (if you can believe it has been 3 years already), many of which were authors.  It just happened that The Medici Effect was one of the biggest personal influences […]

LMP Transcribed: Annie Scranton

Annie Scranton - Market My Market

It’s a rigorous landscape of differentiation.  I’ve spoken at length about lawyer “differentiators” and the fact that they’re…well…oftentimes not very different.  That can be recalled in the following article. Of all the partners a law firm can have in the Marketing and Advertising space, one of the most overlooked professionals is the Public Relations Professional.  […]

LMP Transcribed: Brenda Pontiff

Brenda Pontiff - Market My Market

 “Non-lawyers” as a description of those in Operations, Business Development, Marketing, Finance, Account etc. etc. in a law firm doesn’t bother me.  For many law firms experience rapid growth around the country, there is a strong, diverse non-lawyer backbone that develops the business-side of a law firm while lawyers do what many lawyers do best […]

EP 171 – Shlomo Kugler – Why Video Content Matters for Your Law Firm

Shlomo Kugler - Market My Market

 Shlomo Kugler is the Head of the Video Department for Market My Market. Since 2021, Shlomo has helped produce cinematic videos for law firms across the U.S. to drive in more clientele and to focus on bringing out your ultimate sales pitch. Connect with Shlomo on LinkedIn: https://www.linkedin.com/in/shlomo-kugler-58a98a76/ Visit Market My Market’s Website: https://www.marketmymarket.com/ […]

EP 170 – Gregory Salmon – The Steps to Becoming a Successful Entrepreneur

Gregory Salmon - Market My Market

 Gregory Salmon is the Owner and Founder of the Law Offices of Gregory Paul Salmon. Salmon’s firm focuses on discovering, creating, and assisting entrepreneurs across the globe. Visit Gregory’s Website: https://gregorysalmon.com/ On This Episode, We Discuss… How to be a Successful Entrepreneur Defining the Idea of Success Maintaining Client Acquisition for Your Firm

The Impact of Area Codes on Consumer Decision Making

Local area codes.

It’s amusing to think something as unassuming and innocuous as a business phone number could be the center of attention in marketing conversations almost constantly. There are entire companies dedicated to vending phone numbers, others for tracking them, and others still for managing the volume and uptime of your phone systems. All of this despite […]

Marketing Facts: Debunking 5 Common Myths About Content Writing

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Written by Market My Market’s content team, with contributions from Kelly Quintana, Brandi Bellingham, Ryan Klein, Isabel Skormin, and Anastasiya Kalyuk No matter the industry, content marketing serves many purposes alongside meeting your business’s economic goals. However, there are several misconceptions surrounding content writing that prevent business owners from using it in their approach to […]

How to Do High-Quality Research for Effective Content Marketing

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Written by Market My Market’s content team, with contributions from Kelly Quintana, Kianny Jimenez, Brandi Bellingham, Ryan Klein, and Isabel Skormin Content marketing gets the attention of a company’s audience, and the right content marketing strategies can increase a company’s profit and make them an authority in their field. However, having strong content is more […]

How to Update and Revitalize Old Content for SEO

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Written by Market My Market’s content team, with contributions from Katie McLoughlin, Hannah Kernal, Tyesha Ferron, Kenzie Fox, and Lindsay Bennett As a business fighting to keep its web pages ranked highly on search engines, the battle to reach the top grows increasingly more difficult as the number of web pages in your niche grows. […]

How Social Responsibility Affects Your Brand and Business

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Written by Market My Market’s content team, with contributions from Tanner Mowery, Hannah Kernal, Lindsay Bennett, Katie McLoughlin, and Jordan Kimmel Over the last couple of years, the marketing world has seen a drastic change in the way businesses operate. With a plethora of social media platforms to actively showcase your brand and what your […]