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Google Local Service Ads for Lawyers

Google Screened Local Service Ads Expands Into More Practice Areas and Cities

Google Local Service Ads for Lawyers Updated as of 6/8/2022 When we didn’t think the state of search could change any more in 2020, we

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Market My Market’s Newest Content Marketing Guide For Law Firms Has Just Dropped

I’m excited to share a guide I’ve been working on little by little for the past 6 months. Besides COVID-19, there have been tremendous updates

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Blogging for Law Firms: Taking Your Law Firm’s Blogging Seriously

Do you still blog with the sole purpose of “making Google happy”? I sure hope not. Blogging gets neglected on websites with and without agencies.

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What are the Benefits of Building Profiles on Legal Directories?

When I worked in-house as a Director of Marketing for law firms in my previous life, the majority of sales calls were selling spots on

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Facebook More Popular Than Radio (as an Untrustworthy Form of Legal Advertising)

When we think about legal advertising and the forms that are the most intrusive, annoying, frustrating …. well you get it, you probably thought mostly

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link building opportunities

How Top Law Firms Approach Their Link Building Strategy

While looking for additional link building opportunities for my clients, I realized that the process itself for doing so could be information that plenty of

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cartoon-pop-art-style-man-whispering-into-another-mans-ear

Protecting Your Law Firm’s Brand to Ensure Your Word of Mouth Keeps on Coming

Developing our Legal Mastermind Podcast (launching soon) has been truly eye-opening. It’s been a while since I’ve been out of an in-house Director of Marketing
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Mastermind Groups: A Powerful Tool for Your Law Firm

Join The Free Lawyers Mastermind Network for Growing and Managing Your Firm. Are you a new lawyer, starting a new firm, or simply struggling to

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Should Legal Directories Be A Part Of Your Legal Marketing Strategy?

There was a time when attorneys only needed a listing in the Yellowpages and maybe some billboards and the cases would come. Referrals by clients

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Do Potential Clients Care if a Lawyer is on Social Media?

Attorneys looking to acquire more solid leads might be surprised to discover that potential clients consider their online image when deciding whether or not to

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Are People Reading Reviews Before Contacting Lawyers?

In the past, we have discussed just how important reviews are for clients in terms of how they affect online visibility, awards and accolades, reputation

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Businesswoman typing on laptop at workplace

5 Essentials to Include in Legal Blogs

If you are a lawyer or in charge of marketing for a large law firm, then you know that it is pointless to create dry

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