Taking a Hit: What To Do When Rankings Drop
Truly one of the worst fears of an SEO is realized when rankings of integral keywords start to drop (or drop all at once). Â It took me a while not…
WordPress Under Attack: Protecting Your Website
We’ve had client websites under attack from hackers and susceptible to malware in the past few months, and we’ll go right out and say that BlueHost hasn’t been a shining…
The Phonebook and Other Antiquities – Evaluating Older Marketing Tools
One of the more bizarre things I noticed in 2015 was how ineffective email had become in the campaigns I was doing for several clients, and the campaigns we were…
The Basics of an Online Reputation Management Campaign
One of the most disheartening things for business owners nowadays is the fact that people like to resolve their issues online….on platforms like Google+ and Yelp….in the form of negative…
When SEO Isn’t a Good Fit For Your Business
As an obvious huge proponent of SEO, it would typically be difficult for me to advocate using no SEO in certain situations. Â Though SEO is applicable to millions and millions…
Key Signals Indicate a Google Algorithm Update
Those who spend their time tracking movements in Google’s website rankings have been noticing big changes over the past several days. Normally, Google makes very small alterations to its ranking…
Easy Ways to Find Geo-Specific Domains
Sometimes, you’ll want to find a nice geo-specific domain for either an SEM campaign, a niche microsite, or simply establishing your first website with ties to your surrounding areas. When…
iBeacon the Future of Advertisement
How does it Work? iBeacon allows Mobile Apps to listen for signals from beacons in the physical world and react accordingly. In essence with an iBeacon network, any brand, retailer,…
Getting Tweets Out at the Best Times on Twitter
Imagine if you didn’t need to guess what time is the best for getting maximum clicks and engagement for your business on twitter. No doubt, this is valuable information that…
10 Questions To Ask Your Search Marketing Team or Agency
We were recently hired to do a search marketing audit for a client.  After reviewing the account we came up with 10 questions we asked in order to gauge the effectiveness…