EP 175 – Dan Brian – The Do’s & Don’ts of Digital Marketing
Talking to a Director of Marketing working at an in-house brings me back to almost a decade ago. Back then, I was the one bombarded by calls and emails from other marketers every single day (and plenty more over the weekend). I would occasionally read the ones that grabbed my attention with a good Call-to-Action or customization that was clearly made for me. I did often appreciate whatever came my way that was purely informative, especially those pieces backed by sources and objective data.
As someone within a law firm, or any business, entrusted with handling business development and marketing, you have to be very considerate as to what information is unbiased. Marketing as we know can be very self-serving in order to put the marketers’ services in a better light. It would be counterintuitive for someone selling their marketing services to outright tell you “Well, this was working last year, but honestly I doubt if it’ll be as effective now”.
Dan Brian is a seasoned vetting expert when it comes to validating truth in what content he receives from legal marketing gurus. In the following podcast, we talk out the tell-tale signs of meaningful content, or content that just serves the interests of promoting those providing it.
The following interview has been transcribed for our readers from rev.com. Please excuse any discrepancies from the transcription.
Chase Williams:
Today on Legal Mastermind podcast we have Dan Brian. He is the director of digital marketing at Riddle & Brantley. Welcome to the Legal Mastermind podcast, Dan.
Dan Brian:
Thanks so much, Chase. I’m happy to be here.
Chase Williams:
And for our listeners that aren’t familiar with Riddle & Brantley, can you give us a little background about the firm?
Dan Brian:
Yeah, sure. So, we’re a mid-size personal injury firm in North Carolina. We serve clients throughout the state, and we also handle master work cases nationwide. But we do personal injury, workers comp, social security, disability, veterans’ disability, product liability, you name it. And within Mass forts we also do a lot with defective medical devices and dangerous drugs and consumer products that may be hazardous. So, pretty much everything under the sun involves injury, you name it, we’ve got it covered.
Chase Williams:
Awesome. And as a director of digital marketing, I’m sure you’re inundated with content, with advertisements, with, “Hey, come to this conference. Hey Dan, let me buy you a cup of coffee. Let me send you a free cooler.” Just talk to me.
Dan Brian:
Oh, man.
Chase Williams:
So, let’s kind talk about that. I mean, I’m sure you probably have some really great spam filters set up?
Dan Brian:
But there’s not as many as I should have.
Chase Williams:
Yeah, but there’s also great content too that you want to see. So, I guess really starting off, before we even jump into what’s the content that you prefer to see versus not, see? Is there something right off the bat you say, “Okay, this turns me off from a marketing standpoint. I know this content is not for me, it’s going to be too salesy.” I’ll start there and then we’ll kind of dive into it.
Dan Brian:
Yeah, it’s a great question. And so, like most in-house marketers for law firms, I get, God, I don’t even know, probably, well at least 10 to 20 emails per day. That’s just a cold email solicitation from an agency, or another marketing partner, or potential partner anyway. And most of them are a dime a dozen. Most of them do it wrong I would say. I have experience within the startup world, also run my own side venture and have a fair amount of experience with cold email. And I really respect it as kind of an art form. I think there’s definitely an art to cold emailing, and I actually really appreciate it when an agency gets it right and does it well. I think it shows some sophistication and a level of savvy that not all agencies have. But I’ll tell you, I have had so many cold emailers get my name wrong or misspelling my name, or it’s the cheeky like, “Oh, I saw on LinkedIn that you had a recommendation from so and so. That sounded great and I had to connect.”
I mean, come on. It’s one thing to be genuine and authentic, but you can see through it when it’s forced and when someone is using a template. I think there’s a real difference between a cold email that seems templated where they used a program maybe, and there’s a lot of great ones out there to be honest. But maybe they used a program that just swapped in dynamically your first name, the name of your company. I mean, when someone emails me and says, “Oh, I saw that your digital marketing director at Riddle & Brantley LLP.” I know they’re probably not writing that themselves. It’s not personalized. I mean, who’s going to put that LLP in there? It’s pretty easy to tell when someone has done their homework. And I think that’s what I appreciate. When someone has done their homework, maybe if they’re an agency and they do web development or they do PPC or SEO or whatever it may be. I appreciate it when someone has clearly done the legwork and knows a thing or two about what we do.
It’s another tell, quite frankly, when someone mentions a practice area that maybe we don’t even focus on. We don’t do Med Mal, for instance, and I get a lot of solicitations regarding medical malpractice and it’s just not relevant to us. So those go right into spam right away. The other thing I would say is just a pet peeve of mine. But if I could be so bold is to beg the cold emailers out there, please, please stop using the subject line, quick question. No one falls for that anymore. It’s the most overused subject line in cold emailing. I can guarantee that no one legitimately has asked me a quick question via email in maybe a decade. So just stop doing that, please.
Ryan Klein:
Yeah, the quick question isn’t just like, “How are you doing today? Or what’s your favorite color?” It’s just, it goes into a whole spiel, or essentially a pitch via the email.
Dan Brian:
Yeah, yeah. I mean there was a time when cold emailing was in its infancy when that may have worked, but I don’t think anyone falls for it anymore. I mean, come on. I’ve never heard from you. I have no idea who you are. There’s no context to where you’re coming from and you’re just going to ask me a quick question. It’s a little bit informal, a little bit presumptuous, and I just think it screens cold email.
Ryan Klein:
I want to ask you about the evolution of some of these emails. There are some emails that haven’t changed ever, even back maybe a decade ago when I worked in house and quick question, proposal, you check out our services. So, there’s kind of the hard sell solicitation email, which is, I don’t even know how that even works nowadays. And then there are people that are shifting towards being informational, they’re trying to provide that. I thought maybe you’d find this interesting kind of stuff. So, when it comes to that, that kind of has its own categories. And do you feel that when you have people that aren’t trying to do the hard sale, they’re trying to provide information that they can get a little sensational, meaning five things that you’re not going to want to miss if you want your firm to grow in the next five years? Is there a threshold there? Or does it kind of go away?
Dan Brian:
Yeah, yeah. I think there is a threshold. I quite frankly though appreciate the educational email so much more than the hard sales. And I think in particular, if you’re emailing someone out of the blue and you launch right into the differentiators for your firm or your agency, or you go right into about your firm even, I don’t want to hear when you’re founded, I don’t want to hear how many employees you have or what services you offer. I mean, the whole point of a cold email is to start a conversation. And I don’t think anyone would go into a networking event for instance where you don’t know the person at all and be thrilled to enter a conversation with someone where all they want to do is talk about themselves. So that’s a real turnoff for me. I’ll just blow right past those emails. But as far as the education goes, it can be a little sensational, like you said.
Generally using all caps in an email is a turnoff for me. No one likes to be yelled at. I feel like I’m reading an email from my grandfather. But yeah, I mean, there’s a fine line I think between educating and maybe almost trolling for a response sort of thing.
Chase Williams:
Who are the ones that get through to you? What are some subject lines where, I mean the recent couple months where you’ve been like, “Ah, that kind of makes sense. I’m going to open this one up.”
Dan Brian:
Yeah, I think the subject lines that resonate for me are the ones that at least hold some sort of perceived value for the work that I do. So, I really do think that it’s okay to pose a question in a subject line if it’s interesting and kind of lures you in, but I mean if it’s something about, “Are you under budgeting TikTok for your law firm?” Or whatever it may be. I mean, it’s interesting. It’s something that’s going to catch my eye. I’d like to learn a little bit more about it. And more important than the subject line, I think honestly is just doing your homework and getting it right and making it very clear within the first sentence or two that you actually understand the world of PI. I mean, I get so many solicitations too via email that they communicate quite clearly that they are focused on law firms, but there’s nothing to communicate that they’re focused on our specific practice areas. And I think that’s just a huge, missed opportunity for them. I feel sad for them, really.
Ryan Klein:
That’s good you sympathize with the solicitors.
Dan Brian:
Hey, we’ve all been there. We’ve all been there. And like I said, I have a side project, I’m not a stranger to cold emailing. It is an art. It’s sort of a necessary evil in online marketing these days, I think.
Ryan Klein:
I heard that. So, let’s say you’re a lawyer getting emails left and that listen to this podcast, or several others and they start to weed out the ones that they feel are BS based off of the subject matter or the titles. And maybe they’re following five or six people that seem to know more or less what they’re doing and they kind of follow their content. And then they get to a point where they start deciding, “Maybe I do need a SEO.” Is there anything that they can take the next step to know out of those people that they deem to be more credible that which of these are actually going to really know what they’re doing? Or are just the emails that make it seem like they’re authoritative?
Dan Brian:
Yeah. Well, I mean think it’s important if you are in that position as an agency or someone who’s actively cold emailing. I think it’s important to really personalize it again and make it very clear. Especially as you’re a little further down the funnel, maybe it’s the second or third email you’ve received. Maybe it will take five minutes. That’s all it takes. Check Ahrefs, check Semrush, whatever, look into their actual domain, check out the back link profile, see how things are performing. And then make it clear to that person. Maybe it’s an attorney, maybe it’s the decision-making in-house marketer. Make it clear to them that you’ve actually done your homework, that you’ve spent even just a fraction of an hour looking into what they’re doing and suggest some potential solutions. I think it’s always nice to not just be asked for a 15 minute or half hour meeting, but to go into that meeting knowing that this person already has some solutions. You kind of know that your time’s not going to be wasted unnecessarily.
And one other thing I wanted to point out really quickly that I find amusing is that so many of these agencies, cold email or salespeople, love to buy you a coffee. They love to say, “I’ll send you a Starbucks gift card.” I mean, come on. I think that’s just so overplayed as well. It’s cutesy it’s folksy, but it’s too much.
Ryan Klein:
What’s a gift that’s going to get you on the phone?
Dan Brian:
Gift that’s going to get me on the phone? Amazon man.
Ryan Klein:
There you go.
Dan Brian:
Amazon gift card. I mean, it’s great. Who wouldn’t, who can’t use it?
Chase Williams:
Very true.
Dan Brian:
I don’t know. But in general, I think incentivizing someone to get on the phone like that it’s a little gimmicky. I mean, if you’re offering value and you are truly confident that you have a solution that would work for the prospective firm, I don’t think you really need to incentivize any more than that. I mean, that’s worth the in and of itself. If it’s going to save me time, if it’s going to save me money, if it’s going to get me more cases, let’s talk. I mean, of course, why wouldn’t you?
Ryan Klein:
So, I know that FindLaw was well known or notorious, however you want to look at it, for just popping an office isn’t having people that are very much have a specific region. Do people still offer to actually drop by, have a conversation, is that still a thing?
Dan Brian:
I haven’t seen it. I’m not sure. I don’t know if it would really work for me. I work 100% remotely now and I’m certainly not going to sit down at the kitchen table with FindLaw. I don’t have a great deal of respect for them anyway. But I’m not going to invite them into my home, to have a cup of tea. So yeah, I mean, I haven’t seen it. I think there’s something to be said for it though, especially for attorneys that are generally working in an office. I mean, why not drop by? There’s a reason why drug reps have been so successful with doctors, and that’s because they are an active presence in their practices. But I don’t know, I’ve never done it myself when I’ve been in that kind of outreach and lead gen mode. And I don’t know, if I worked in an office though and I wasn’t working from home, I would certainly entertain an in-person visit from someone that truly had something to offer.
But I think the same rules apply for in-person visits as would for a cold email. You really have to demonstrate that you know the firm, that you didn’t just see the sign hanging out there and decide to drop in and see what’s up. I mean, make sure that you’re actually bringing something of value.
Chase Williams:
Worst case scenario, they show up for the meeting and they hand you that Amazon gift card.
Dan Brian:
Worst case, yes, worst case, you could do a hell of a lot worse than that.
Chase Williams:
Dan let’s talk a little bit about content. So, the person’s pulled you in and maybe now you’re on a mailing list or you might even be interested in signing up for RSS feeds or maybe listening to a podcast. What kind of content is something that kind of pulls you in? Because so much of the content out there, in my opinion, it’s regurgitated and its stuff that maybe you’re getting … Obviously I knew this 15 years ago and you’re presenting like it’s a new idea. How do you weed that out and really would love some recommendations for content that you frequently consume?
Dan Brian:
Yeah, I mean, I like the content that’s timely and relevant. I think as a digital marketer I sing from the same songbook that you guys do. And so, I’m always looking for ways to repurpose content and develop evergreen content that’s going to play well over time. But it doesn’t necessarily work as well for a cold email where you’re just trying to lure me in with content. I want to see something that’s fresh and really relevant. So, in my industry, maybe a year ago, even today to some extent that’s going to be like, oh, something on Google LSAs, that’s an ad format that’s very new and fresh and I’m constantly looking for more ideas there. Or maybe it’s a new legal directory that I’m on the fence about investing in and I get some more information that way.
I will say, the format of the content is important too. Video is cool. It just kind of shows that people have gone the extra mile. I’ve gotten cold outreach too that includes a personalized video. And maybe it’s just a minute long, but they’ve recorded a video and it’s speaking directly to me. Hopefully they get my name right, hopefully they get the name of the firm right. But it’s very personalized and I appreciate that just because it means that they took the time quite simply. The other thing is, we’re on a podcast right now. For me podcast is just a really enticing form of content because it’s something that I engage with really regularly and I think like a podcast to me, there’s a bit of panache that comes with that. It’s a little bit more credible that someone has taken the time to really put themselves out there as a thought leader and is engaging in this format that’s maybe a little bit … Podcasts aren’t brand new certainly, but there’s certainly newer, fresher than maybe a white paper. And I do personal injury law, so white paper isn’t super useful to me.
Ryan Klein:
I’m still at a loss how people get your name wrong, is they call you Don? Do they say Brian then? Like-
Dan Brian:
Oh, it could be anything. I get a lot of Brians because I’m in the two first name club. I get a lot of Brians, and to me that just, it’s forgivable but it’s also like, I mean come on, just read.
Ryan Klein:
I get a lot of Brians if that makes you feel better.
Dan Brian:
It does. It makes me-
Ryan Klein:
These interchangeable issues. So as far as content goes, and it’s been my opinion and we do content differently because we kind of try to do, kind of like the antithesis of what we see what’s out there as far as being very thorough with research and data and analytics and really tying in some of the things, support the claims or the findings that we have. And so, you do see a lot of bold claims, like, “Do this and you’ll increase blah, blah, blah by a 100%.” But there’s not really anything transparent in that. Is that something that you’ve seen, is that a turnoff for you when people make bold claims but then there’s nothing really to elaborate on it?
Dan Brian:
Yeah, bold claims unsupported by data are terrible. I also don’t want to see stats on social media utilization or that from 2017. I see a lot of outdated statistics, and this industry just moves way too fast to be using data that’s that old. I really appreciate you guys doing what I know. I think it’s great. I appreciate original research and maybe survey data or experiments that folks have run. It kind of shows that they’re more forward thinking than a lot of other firms that just kind of cherry pick the data that works for them. I think it’s interesting when agencies in particular do their own research or maybe pull in aggregate data from across their portfolio of clients. I think that’s really interesting. It’s more actionable and useful for me in my decision-making role. But yeah, I’m very skeptical of these super bold claims. Claims that don’t seem to align with what else I’m reading.
I mean, you can’t treat someone like they’re stupid. I mean, we all read blogs, we all try to stay up on the latest industry happenings and developments, or at least we should, I hope we are. And so, making fantastical claims that don’t seem to carry a lot of water, big turnoff. One thing I think is interesting is everyone is offering an SEO audit. And that’s the entree for so many agencies. And I do think there’s a place for it, but I just think that because that is the offer from practically everyone, its eye catching and its attention grabbing when someone offers something different. And maybe that’s as simple as just semantics and saying, “Let’s hop on a 30-minute free strategy call.” That to me is a hell of a lot more appealing like a conversation, then someone giving me a PDF where they’ve practically, they could do this in their sleep and nothing particularly insightful.
Ryan Klein:
I completely agree with the pdf. Because like Semrush and Ahrefs and Maas and all those SEO tools, I’m sure that they have white labeling option and then they send it to you.
Dan Brian:
They essentially do the audit for you.
Ryan Klein:
And I think that throughout history, as long as I’ve been doing this and anytime, I’ve ever gotten an audit, let’s say I got over the years 50 or a 100, I think 100% auto generated, I don’t think there was a single piece of data or input that was unique or custom input into that audit. It’s always audit data.
Dan Brian:
It’s bad. And people will deliver audits or what they call an audit. They’ll deliver one that maybe like you said is auto generated or maybe they just quit exported their dashboard in Ahrefs or whatever, and they’ll deliver that to you. And I’m always shocked when someone, maybe they attach the PDF or whatever, says, “Hey, I pulled some findings on your website, wanted to share it with you.” Okay, that’s great, but if you don’t give me even three bullet points of analysis or maybe recommendations based on what you found, doesn’t really mean anything to me. I mean, anyone could do that. I could have pulled that report myself. And most, to be quite honest, most in-house marketers at this point are at least sophisticated enough to be able to dig into Google Analytics or dig into Semrush, or Ahrefs, or Maas, or whatever, and pull a very similar report.
But what we really need and what we’re looking for, especially if this person on the other end wants to start a conversation and maybe develop a relationship, what we really need is that insight because that’s not something that is going to come as naturally to me or someone else as maybe the agency that does this like yourselves full time.
Chase Williams:
Yeah, I think there’s a handful of times where we’ve gotten that email forwarded from our current clients and it’s literally the same message as, “Hey, how much of this is BS? I’m sure you guys are on top of this.” And then most, even not in digital market, but lawyers’ kind of know at this point, “Hey, this is an automated report that’s just being-
Dan Brian:
Oh, absolutely.
Chase Williams:
… jammed down my throat.”
Dan Brian:
Our attorney, our managing partner, my boss, he’ll get the same kind of cold emails that I get too. I mean, it happens all the time.
Ryan Klein:
We get the emails forwarded and then you’ll see the report will be attached or it’ll be below and then in the body email the client will say, “I got a four out of 10.” And we’re like, “What, of what?” The report says I got four out of 10. We look and it’s like, “Well, it says that the thermodynamics of my landing page are off.” And they’ll say, “Oh.” Well, they’re using their own metrics to serve their own narrative. It doesn’t mean anything.
Dan Brian:
Well, and that’s the thing, I mean, you can skew data however you want to tell whatever story you want. And of course, someone who’s looking for your business is not going to say that everything’s going great. And so, they always play it up and it’s always super dramatic. I mean, that’s another thing that’s a real turnoff. I mean, when someone emails you and maybe they’ve got the siren emoji in the subject line, it’s like nothing is that urgent. And to be quite honest, we’re doing just fine. And so, I don’t buy it for a second when someone says, “You’ve got a serious problem.” I mean, come on, come on. I mean, just be reasonable. I don’t think that’s too much to ask.
Ryan Klein:
That’s funny. Yeah, you get the report, and it says, “The low, medium, high critical urgency.” And then it says critical for your robot TXT and just like what else are you supposed to do with something that doesn’t have the impact that you’re talking about? It’s just, it’s self-serving and just hopefully doesn’t take advantage and push an urgency that doesn’t really exist.
Dan Brian:
And it’s really sad. I mean, I don’t expect an attorney to know as much about digital as I do, or as other in-house marketers do. And so, when you use that kind of … You start to press someone and say that there’s an emergency when there really isn’t. It’s pretty disingenuous and it’s not really fair because it takes advantage of people that may not be as familiar or know what specifically you’re talking about. “Oh, your robots, that text is totally a mess.” What is an attorney supposed to make of that? They don’t deal with this on a daily basis. They don’t know what that means, but if it freaks them out, it can cause problems. And nine times out of 10 that meeting that you’re going to take as a result of that is going to be a waste of time because the people that do that kind of thing are just not good.
Ryan Klein:
You could probably count on one hand really what the critical things would be, like officially critical. Like your website isn’t loading would be critical. Or your phone number is redirecting to your competitor, or your GMB has profanity on it. Those are things that truly affect your business that moment, but everything else-
Dan Brian:
I noticed you have one review at your largest location. Yes, these are five alarm fire type situations. But yeah, you can count them on one hand. I mean, oh, your website I noticed is loading in 14 seconds. Well, that’s going to catch my attention. That kind of thing.
Ryan Klein:
As far as I know your Marketing for Justice, which is a really cool organization and a fantastic podcast. I’ll do that plug for you right now because I enjoy-
Dan Brian:
Oh man, thank you so much.
Ryan Klein:
… what you’re doing so much.
Dan Brian:
And that’s a non-paid endorsement. I love that.
Ryan Klein:
Yeah, absolutely. So, I know you’re a proponent for a lot of things that we talk about, and you’re involved in digital marketing, so for people that are listening that do to be proactive and be able to have resources they think are reliable, are there some go-to’s as far as podcast? Besides this, I’m not trying to do a layup for this, but groups maybe on social media or a conference or webinar series that you like?
Dan Brian:
Yeah, no, I mean I love you guys’ podcast. I know you’re not looking for an endorsement, but you’ve got one. Your agency is actually one of the endorsed agencies on Marketing for Justice as well, in case people are interested in that. But in any case, yeah, go-to resources for me, I find that, and I’ve been bringing it up quite a bit, but like Ahrefs Blog is a place that I go quite frequently because I think they take it seriously. They’re a gigantic company at this point, but they’re still scrappy enough to know that they have to innovate. And I appreciate the insights that they provide. I think that’s great. There’s a number of podcasts that I listen to specifically within the legal space just for quick rapid-fire information when I’m just going to or from somewhere in the car, try to keep up with it that way.
I will say there are organizations out there that put-on conferences in that specific to legal. The Legal Marketing Association is one. I haven’t found it super actionable for consumer-facing law firms like ours. I think it’s more geared towards corporate. But there are good resources out there. I always encourage myself though in my own kind of side work where I’m trying my best to help out other legal marketers and connect them with good resources. I always encourage people, quite frankly, to seek out conferences that are not legal specific. Because I think a lot of times the legal industry, and it has a reputation for this too, I mean, it just gets a little stale and people are doing the same thing. And the biggest wins you’re going to get are when you beat your competitors to something that’s really innovative and really different and unique. And you’re not necessarily going to get that at a law firm marketing conference.
I mean, I would encourage folks to go to the inbound conference and they have an online version of that, that I’ve found really interesting. Or MozCon, for instance, which is a great SEO conference. I mean, these are cool things where you can pick up a lot that’s relevant to law firms. Without that event being specific to marketers, I think there’s a ton of value in that actually.
Chase Williams:
How much of a lag do you think there is from that information? Because I feel like a lot of times if you listen to an SEO podcast or you’re a specific SEO conference, that information’s going to be down to the minute like, “This was an algorithm update last week,” versus maybe a legal conference where it’s like some of the content might be something that was a little more relevant a year ago. And then as we know in our space a year ago is eternity.
Dan Brian:
I totally agree. And I will just say, and it’s no disrespect to organizations that are doing it. I’m actually trying to do it with Marketing for Justice, but it’s a lot more difficult for folks within the legal industry, I think to stay on top of the trends than it is for agencies like yours that are in the trenches every day and just quite literally have to stay up on these algorithm updates and that kind of thing. Like you said, a year is an eternity in this industry, so if you’re not to the date to date, you can forget it.
Chase Williams:
Awesome. Well, Dan, do you have any parting words for our listeners? I know we could probably talk another hour or two or even more about, we could probably have our own podcast here talking about this specific subject, but do you have any parting words for our listeners?
Dan Brian:
Let’s do it. Let’s do it. Yeah, just give me an hour more in the week. That would be fantastic. If you can figure out how to make that happen, that’d be amazing. No, as far as parting comments, I would just say, when it comes to cold outreach or soliciting business as an agency, I’ve actually been on the agency side myself. I come from that world. I definitely understand the challenges and I empathize with folks that have to do cold outreach. It can be really tough. And I’ll tell you, some of the emails that I’ve gotten in response have been a little demoralizing.
But yeah, I mean, I would just say, follow your intuition. When you send a cold email to an attorney or an in-house marketer, or a law firm, keep in mind that this is a real person on the other end. They’re going to evaluate your outreach the same way they would if they bumped into you at a bookstore and you just started up a conversation. I mean, keep it conversational, keep it personable, do your homework and show some value. Just make it as relevant as possible, and definitely take the time to at least review the website, run your analytics if you want, but make sure that what you bring to that person is something that is specific and unique and actually contains some analysis and insight as opposed to just a regurgitation of raw data. That’s not going to help anyone.
Chase Williams:
Awesome. And for our listeners, of course, you have the Marketing for Justice website, the podcast, What’s the best way to reach out to you?
Dan Brian:
You can reach me at dan@justicetalents.com. That’s my Riddle & Brantley email, or you can also reach me at dan@marketingforjustice.com. Either way, I’m always happy to connect with folks. I think the biggest enjoyment I get out of running that side business is just the opportunity to connect with other legal marketers. So, I appreciate what you guys are doing. I love the content that you guys are putting out there, and I appreciate the opportunity to come on here. Thank you so much.
Chase Williams:
It was great having you. And just to make sure, the subject line we’re going to use if we want to talk to you is, quick question.
Dan Brian:
Oh yeah, please do, please do. Yeah, yeah, I should really, by now I’ve gotten so many of those, I should really set up a filter that just automatically diverts those to spam. I really should, but I haven’t yet. But yeah, please do. Please do that.
Speaker 2:
Thanks for listening to the Legal Mastermind podcast. If you’re interested in working with Ryan and Chase, please email mastermind@marketmymarket.com. Make sure to join the free mastermind group for growing and managing your firm at lawfirmmastermind.com. Ryan Klein and Chase Williams are the managing partners at Market My Market, one of the top legal marketing companies in the United States.