Let me preface this article by saying this pertains heavily for businesses that offer services contingent on certain geographies.  Anyone looking for assistance on keywords for e-commerce and services not contingent on geography (online tutoring, fitness coaching, or insurance) may find some merit within this article, but it should be more specialized.  The example we’ll be using is a personal injury law firm in one state, as they offer a service catering one large but specified area.

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