EP 285 – David Klein – From Cable to Connected: Advertising in the Streaming TV Era

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David Klein is the Director of Business Development for ConsulTV. David began his advertising journey running his own business doing print advertising and Google Adwords. Comparatively, the shift to programmatic advertising will be to traditional media as pay per click advertising was to the Yellow Pages. He is glad to be in a position to partner […]

EP 287 – Mike Mellor – From Chaos to Clarity: Fixing Law Firm Marketing

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Mike Mellor is President and Founder of 742Advisors. With over 20 years of experience in marketing and business development for professional services firms, Mike recently launched a legal marketing consultancy called 742advisors which is focused on helping smaller and midsize firms to improve their bottom line. He is passionate about reducing marketing bloat and waste, implementing […]

EP 288 – Mary Blackiston – Empathy-Driven Copy: The Secret Weapon for Law Firms

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Mary Blackiston is a Conversion Copywriter and Google Ads Conversion Strategist. Mary helps law firms and service-providers bring in more qualified leads and clients. With tailored Google Ad strategy and empathy-driven messaging. Messaging that combines data, voice of customer research and psychological tactics. She delves challenger-deep until they know your brand and customers inside and out and […]

EP 292 – How Law Firms Will Win in 2025 Part 1

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 How Law Firms Will Win in 2025 Part 1 — Legal Mastermind Podcast host  Ryan Klein discuss the viewpoints and goals that your law firm needs to consider when preparing for 2025 and beyond.   Connect with Market My Market on LinkedIn: https://www.linkedin.com/company/market-my-market Connect with Ryan on LinkedIn: https://www.linkedin.com/in/ryklein/ Visit Market My Market’s Website: marketmymardev.wpenginepowered.com/ On This […]

EP 293 – How Law Firms Will Win in 2025 Part 2

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How Law Firms Will Win in 2025 Part 2 — Legal Mastermind Podcast hosts Eric Bersano and Ryan Klein discuss the viewpoints and goals that your law firm needs to consider when preparing for 2025 and beyond. Connect with Market My Market on LinkedIn: https://www.linkedin.com/company/market-my-market Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericbersano/ Connect with Ryan on LinkedIn: https://www.linkedin.com/in/ryklein/ Visit Market […]

LMP Transcribed: Ryan Klein – Focus Group Review

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EP 224 – Eric Bersano & Ryan Klein – Focus Group Review The following interview has been transcribed for our readers from rev.com. Please excuse any discrepancies in the transcription. Eric Bersano: Hello and welcome to another episode of the Legal Mastermind Podcast. Today, we have a special episode. It’s actually going to be myself, Eric […]

How Transparent is Transparent?

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Digital Marketing, specifically SEO, has had a reputation for being proprietary, overly technical, and off-limits to anyone on the outside for decades at this point. The veil of mystery has been pulled years ago, at least with our agency, with tracking tools such as CallRail, Google Analytics, and transparency in Chat and Texting platforms. Though […]