2014

5 SEO Tips I Learned Over Five Years of Being an SEO

Like many things in life, there is a sort of ‘law of diminishing returns’ when it comes to SEO (at least I feel).  You will see a significant amount of progress if you focus in one area, like in-depth website analysis or adjustments to your PPC campaign.  But you can overdo it – meticulous scrutiny […]

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Should I Have an E-Newsletter?

We had a client recently asking us if it was worth the time and effort to arrange for a newsletter that was worthwhile.  The short answer is, yes it is almost beneficial if you have a mailing list (see our other blog on acquiring a mailing list!).  Your newsletter isn’t going to be a game-changer, […]

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So Really, How Long Does it Take to Rank?

Understandably, this is one of the most common questions asked by individuals and business owners that are pursuing a consultant or SEO company to handle their online marketing.  After considering some solid ways of choosing a company and seeing if there were different ways you could do it yourself, you’ll come to a point where […]

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13 Ways You Can Make the Most Out of Your Blog

You may be at a crossroads with your blog and thinking “is this is even worth my time to write, worth the time an employee to write, or even worth the money I pay someone else to write for it.”  I assure you that it is worth it on many standpoints – from generating more […]

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A Few SEO Agency Red Flags

Let me preface by saying that I’m not insinuating at any point that the size of a company correlates inversely with the quality of the product they produce.  Though it is easy to point it out in some situations (mass produced beer and food), if businesses are managed well on a micro level, there’s no […]

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Do Paid Leads Really Work for Businesses?

Like most business owners, it is always a struggle to obtain more leads.  We turn to SEO, SEM, social media, and full-service marketing experts and employees to bring more customers through the door or have them pick up the phone and call us.  Sometimes our efforts pay off with a steady flow of inquiries, but […]

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Negotiating Placement on a Directory

If you have spoken with someone over at a directory and everything sounds good – solid traffic, nice site and search engine placement, helpful customer service – it is time to start negotiating placement on a directory.  Keep this in mind – you should never pay the proposed initial cost of being on the directory.  Also, […]

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Do Online Business Directories Really Work?

Directories like YP and technically Yelp all typically depend on the industry, and depend on if you’re receiving an adequate return on investment for being on them.  Some can range from as little as 20 dollars a month, with the directories with larger exposure moving into the hundreds.  Though this blog isn’t about specifically EXACTLY […]

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What is Webmaster Tools and Do I Need It?

Webmaster Tools essentially is a free web service offered by Google that assists in monitoring the index status of a website, ultimately leading to better visibility on search engines. Do you need it?  Yes.  Getting it can be as simple as giving it to your webmaster, but if you aren’t able to do that, we […]

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How Often Does a Business Need to Blog?

Blogs – a term that has been around for as long as we can remember, but the definition and importance of it has changed so much.  Once something only within the realm of angsty teenagers and amateur aficionados, blogs have turned into the content hub and voice of many businesses online.  Blogs have facilitated political […]

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Increase Organic Search Traffic with HitTail

Bring in more business with HitTail and increase your organic search traffic. Market My Market understands the importance and value of organic search traffic. Using the right keywords as part of your copywriting can fetch in more traffic. Traffic in SEO means business, the chance of someone wanting to buy your product or service goes […]

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Knowing Your Audience, Beyond The SEO

This is a guest post from Geoffery Mullings, Editor-in-Chief and Co-Founder at The Blinker As fast and as accurate as new technology allows us to be, there’s still little to replace a deep understanding of who it is your product serves, and how you can serve them better. That came to mind when an acquaintance approached […]

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