LMP Transcribed: Paul Warren
EP 195 – Paul Warren – Market My Market’s MMMX Optimizes Your Business’s Local Search Assets The following interview has been transcribed for our readers from rev.com. Please excuse any discrepancies from the transcription. Chase Williams: Today on Legal Mastermind podcast, we have Paul Warren. He is the Vice President of Operations at MMX, which is […]
LMP Transcribed: Dr. Sherry Walling
EP 184 – Dr. Sherry Walling – A Guide to Planning a Successful Company Retreat Some people hear “Company Retreat” and they may think of trust falls. Others may think perhaps a fun outing at a park, an experience for bonding with people we don’t talk to every day, but overall, a potential time sink. […]
LMP Transcribed: Robert Ingalls
EP 179 – Robert Ingalls – A Guide to Creating a Podcast for Your Firm The Legal Mastermind Podcast is fast approaching 200 podcasts. By the beginning of 2023, that’ll be well over 180 conversations with business development experts, mental health gurus, negotiation experts, influencers, thought-leaders, philanthropists, philosophers…you name it. Just like the transcription you […]
LMP Transcribed: Chase Williams & Ryan Klein
EP 180 – Chase Williams & Ryan Klein – How Law Firms Will Win in 2023 Part I The following interview has been transcribed for our readers from rev.com. Please excuse any discrepancies from the transcription. Chase Williams: Today in the Legal Mastermind podcast, we have a very special episode, myself, Chase Williams and my co-host […]
LMP Transcribed: Dan Brian
EP 175 – Dan Brian – The Do’s & Don’ts of Digital Marketing Talking to a Director of Marketing working at an in-house brings me back to almost a decade ago. Back then, I was the one bombarded by calls and emails from other marketers every single day (and plenty more over the weekend). I […]
LMP Transcribed: Emily Rose Popson
In marketing, measuring is everything. In one of the podcasts Chase and I did back last year, we went over all of the ways SEO can be totally transparent, tracked, measured, and presented in a way where you can make strong business decisions and scale what’s working. You can visit that article here. The days […]
LMP Transcribed: Juyoun Han
When we hire a new team member, we want them to fulfill a gap or develop an opportunity for our business, or perhaps a little bit of both. Some hires are an immediate role that performs tasks the business requires, but some hires are also an investment in that person and a new component of […]
LMP Transcribed: Frans Johansson
Our conversation with Mr. Frans Johansson was somewhat of a seminal moment for us on the podcast. We’ve had amazing speakers over the past 3 years (if you can believe it has been 3 years already), many of which were authors. It just happened that The Medici Effect was one of the biggest personal influences […]
LMP Transcribed: Annie Scranton
It’s a rigorous landscape of differentiation. I’ve spoken at length about lawyer “differentiators” and the fact that they’re…well…oftentimes not very different. That can be recalled in the following article. Of all the partners a law firm can have in the Marketing and Advertising space, one of the most overlooked professionals is the Public Relations Professional. […]
LMP Transcribed: Brenda Pontiff
“Non-lawyers” as a description of those in Operations, Business Development, Marketing, Finance, Account etc. etc. in a law firm doesn’t bother me. For many law firms experience rapid growth around the country, there is a strong, diverse non-lawyer backbone that develops the business-side of a law firm while lawyers do what many lawyers do best […]
Nine Smart Ways To Unify Online And Offline Marketing Strategies – Featured on Forbes.com
In the nondigital world of advertising, tracking your ROI can be difficult. One method of tying offline marketing, such as a billboard, TV commercial or magazine ad, back to your online metrics is to set up dedicated tracking in the form of either a phone number or dedicated URL. This means purchasing a phone number […]
Upcity.com – Going After the Keywords That Matter
Let me preface this article by saying this pertains heavily for businesses that offer services contingent on certain geographies. Anyone looking for assistance on keywords for e-commerce and services not contingent on geography (online tutoring, fitness coaching, or insurance) may find some merit within this article, but it should be more specialized. The example […]