What Are Geo Hubs and Why Are They Great for Local SEO?
A geo hub is a dedicated section of your website to house geographical-specific information. Let’s say you have a practice in White Plains, NY, but you also have an office in the Bronx. In order for you to get first-page results in both areas, Google is going to want to see dedicated information for both […]
Are Marketing Conferences Worth it?
Marketing conferences can provide a variety of benefits for everyone involved. Business owners, marketing directors, and office managers stand to gain fresh insight on new marketing practices and current trends, but is the experience ultimately worth it? Here are a few pros and cons of attending marketing conferences to help you decide. Con – They’re […]
Why Holiday-Themed Content Works
Content marketing strategies should revolve around relevant topics and current trends that you can relate back to your services or products. Being that content plans are often made months ahead of time, it can be difficult to know what will be trending the moment writers produce the content; however, there is one season that you […]
Why PPC & SEO Work Better Together
In the mid-2000s, when digital marketing was in its early stages and the masses were slowly embracing websites like Myspace, Youtube, and Facebook, there was a rush to advertise to the millions of new browsers. While many were skeptical at first whether internet marketing was a profitable venture, their fears were put to rest when […]
How Display Advertising Differs from PPC – A Modern Marketing Imperative
In today’s evolving marketing ecosystem, ppc and display advertising offer distinct yet complementary paths to amplify your digital presence. As businesses strive to reach potential customers with precision, understanding the nuances between display advertising and PPC (pay-per-click) ads is essential for crafting an effective advertising strategy that aligns with both short-term campaign goals and long-term […]
What is Tangential Content and How Can it Help You?
So you’ve spent months strategically planning and executing a content plan designed to increase the number of unique visitors to your site; however, things aren’t going as planned. The strategy that resulted from extensive topic and keyword research is only producing mediocre results. This might come as a surprise, considering that your blog ideas are […]
What is Structured Data Markup and Why is it Important?
Structured data markup is commonly referred to as structured data, which is code that’s placed on a site to tell search engines more information about your website. This code is designed to make it easier for Google to search, index and categorize the information you’re putting online. Essentially this code will return more data for [...] My Personal Experience Working at MMM as a Writer
Two months ago, I started a new adventure when I landed a position as a Content Writer with Market My Market. From my interviews to my first couple of days with the team, I knew right away that this was going to be a good fit. I graduated with a degree in marketing and have […]
Resources for Operating Your Business During COVID-19
The landscape of our economy and how businesses operate changes every single day. We’ve taken the time to analyze dozens of blogs, articles, podcasts, and webinars to find the best technologies and practices. We’ve also conducted surveys to corroborate our findings and the information we tell our clients, along with information other businesses can rely […]
All the Information We’ve Compiled on Marketing During Covid-19
At Market My Market, we know that small business owners have been going through a tough time lately, and we’ve been writing a lot about how your business can stay competitive while the country is essentially in lockdown. If you're interested to learn what we’ve learned, we have several in-depth blogs you can look at. [...] Why Customer Experience Should Always Be a Priority
For just a second, put yourself in the customer’s shoes. Think back to a time when you had a really fantastic shopping experience. How did it make you feel? Now consider the last time you had a poor buying experience. Have you ever purchased from that company again? You’ve heard it time and time again: […]
Updating Your Online Reputation Management Strategy in 2021
The new year is the perfect time to take stock and set goals for the year ahead. You may have plans to improve your health, exercise more frequently, or finally take that trip to Hawaii you’ve been dreaming about forever. But resolutions aren’t just for individuals looking to achieve their personal goals. Business owners can […]