What Aspects of Web Design Matter in 2019?
First impressions are extremely important in the business world, and your website is no exception. Think about your website as a digital extension of yourself. Your website is your digital “first impression.” We’ve been hearing for years and are convinced that optimizing for mobile is the way to go, but what are other crucial elements […]
Why UX is Important For Your Business
We all know how valuable content is to a business’s website. Content keeps visitors engaged and ensures they stay on your site. However, there’s another essential aspect to keeping browsers on your website: web design. Many companies may not understand how significant the user experience is to potential customers. User experience (UX) encompasses a person’s […]
Dude, Where’s My Website?
This is a topic I figured I’d write about, considering it arises with current and potential clients often. Most people know that they have a website, and they bought the domain name at some point in time, but it usually ends there. When the main questions crop up like “What is your website built on?”, […]
Downsides of Free Website Builders
The primary focus of new business owners is to create a digital presence. They may have promoted their product or services on their personal social media channels, but now is the time to take the next step in business marketing. The one thing every business needs to make it in the digital age is a […]
“Did I Hire The Right Web Designer?”
It may be something eating away at the back of your head: “Did I hire the right web designer?” Choosing a quality web designer can be difficult when you don’t know what makes for a good- or bad- designer. Fortunately, web design has been around long enough to be able to identify some key flaws […]
Website Features That Make Me Lose My Mind
I absolutely appreciate anyone that takes the time to work on their website and make it the best website it can be. A website should reflect a company’s values and mission. It can be informational, or for lead generation, or both. Sometimes, there are a lot of ways a website can go too far though […]
Why Your Website Will Never Be Complete
Your website is the ultimate representation of your company online. Much like the products, services, and information we produce, our websites grow, evolve, become more refined, and, hopefully, become more beneficial to those that count on us. Just as we spend time developing our business in different ways, so should we update our website on a regular basis. This way, you’ll cover all your […]
Comparing Website Interaction on Desktop and Mobile
Truly needless to say, people are going to interact with your website differently on your desktop compared to your mobile version. Taking a look at analytics that specifically compare your desktop to your mobile is important in knowing not only how differently it is, but it can help you makes steps to change the way you want people […]
Mobile in 2015 – Are You There Yet?
I don’t really need to write a blog about the fact that more and more of your traffic is going to be coming from tablets and smartphones – that is very evident by every statistic that concludes people have their faces glued to an iPhone or Android throughout the day. This blog is going to […]
10 Ways You Can Make the Most Out of Your Home Page
About a week ago, we discussed how you can make the most out of your blog. Through a combination of social integration, appealing topics, and engaging conversation, a blog can easily be a strong traffic generator and personality for the company. So how can you make the most out of your home page, possibly the […]
An SEO Opportunity…in Images?
Is it possible that your images will rank high enough and be desirable enough to actually earn you leads? We’re honestly not sure, because we’ve never done that research (expect that report in a month or so), but we’ve always alt tags our images with that expectation. Simply put, it’s one of those best practices. […]
Managing the Expectations of Your Webmaster
A business owner, often times, will not have the knowledge of building a website from the ground up, save being able to make edits. Even though this happens often, that doesn’t mean that the webmaster (the individual you deemed the manager of all things technical of your site) has inexhaustible leverage over you and the […]